Author: Anthony Gaenzle

Anthony is the Founder of AnthonyGaenzle.com, a marketing and business blog helping startups, small businesses and marketing pros grow and thrive. He is also the Head of Marketing and Business Development at Granite Creative Group, a full-service marketing firm. Throughout his 15+ years in the marketing and multimedia fields, he has worked with companies across a wide variety of industries from SaaS and healthcare to higher education, technology and many others. He has a strong focus on storytelling, strategy, content marketing and leadership. He is, and always will be, eternally a student of marketing and business strategy.
Twitter marketing
Social Media
Twitter

Twitter Tips: Grow Your Following and Improve ROI

Article updated on 6-17-20 (originally posted on 8-27-16) Twitter offers lots of value for brands as well as for Individuals looking to create a niche for themselves as thought leaders. The popular social media channel has held its place over the years as one of the most popular platforms for sourcing of news and expertise, building […]

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business finances
Leadership
Strategy

How to Keep Yourself and Your Business Financially Stable in a Crisis

At this point during the global pandemic, especially if you’re a small business owner, it’s easy to feel overwhelmed by financial commitments. Most business owners are struggling both personally and professionally, and if you do fall under this category, know you’re not alone. As you search for the best ways to stay above water when […]

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best marketing books
Content Marketing
Reviews
Social Media
Strategy

9 Books on Marketing and Business all Marketing Professionals Should Read

I’m a firm believer that one should always remain in pursuit of knowledge and personal/professional growth. I find that this applies especially to the world of business and marketing, as trends and tactics change at an extraordinarily fast pace. While there are tried and true tactics and approaches that have worked through the ages and […]

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A2 hosting product review
Content Marketing
Reviews

A2 Hosting Product Review: Affordable and Fast Website Hosting Solutions

A2 Hosting has proven to be faster than several of the leading competitors, and you can’t beat the monthly fee starting at just $2.99 per month. Speed A2 Hosting touts its speed (aside from the low cost) as its most impressive trait. From what I’ve seen, they live up to the claim. I’ve setup clients […]

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Anthony Gaenzle Speaking
Content Marketing
SEO

Boost Your Site’s Earning Potential by Attending The Bizleads Automation Summit (Online)

I’m excited to announce that I recently sat down with Malcolm Cesar, organizer of the Super Affiliate Bizleads Automation Summit, to talk about content marketing and SEO. You can watch the video of the full conversation on July 29th at 10 am. The presentation, Equal Dignity: How to Build A Content Marketing Strategy For Your […]

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Email Marketing

Email Marketing: Keeping Your Mailing Lists Lean

Collecting customer contact information is something almost all businesses do. They do this for their email marketing efforts or to have a better picture of who their customers are. If your business is like most, there is a good chance that you have a bloated mailing list. This is a mailing list with contacts that […]

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Content Marketing
Optimization

5 Important Elements that can make a Landing Page Standout

An effective landing page can help you perfect your ‘great first impression’ with prospective customers. With all important elements or building-blocks placed in the right locations within the page, a well-thought-out landing page can better your chance at turning prospects into leads. Eventually, some of the captured leads are converted into customers. The first-time customers […]

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productivity tips
Productivity
Strategy

5 Productivity Hacks for Online Marketers

Article updated on 5/15/2020 (original post created 8/19/2015) For many of us in the online marketing field, keeping up with our hefty workload can prove to be difficult. There always seems to be so little time yet so much to do, and it really doesn’t help that there’s a gazillion distractions all competing for your […]

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TheWPHelp Review
Reviews
Web & Design
WordPress

TheWPHelp Product Review: Managed Website Hosting and Maintenance Solutions

When I made the switch from my old hosting provider to TheWPHelp, I was very impressed by the service and professionalism of their team. But it’s what happened next that really impressed me the most. TheWPHelp goes far beyond basic hosting. Hosting your site with TheWPHelp actually feels like you hired a another team member […]

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Reviews
SEO

SEMrush Product Review: The All-In-One Marketing Toolkit

SEMrush is top-notch and offers essentially all the tools you need to get your site in shape and to help you create optimized content. It really is an all-in-one platform. Whether you are an individual operator, a small business or even a large enterprise, there is a package that fits your needs. The Pro Plan […]

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